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Role: Associate Product Designer

Role: Associate Product
Designer

Narayana Health

About The Company

Narayana Health (formerly known as Narayana Hrudyalaya) is an Indian for-profit private hospital network headquartered in Bangalore. It was founded by Dr. Devi Shetty in the year 2000.

It operates several hospitals and heart centres across major Indian cities Bangalore, Delhi, Gurugram, Kolkata, Ahmedabad, Raipur, Jaipur, Mumbai, Mysore etc. with an international subsidiary in the Cayman Islands. The facilities offer medical care in over 30 medical specialties and three of its hospitals – Narayana Institute of Cardiac Sciences, Bangalore, and Health City Cayman Islands – are JCI (Joint Commission International) accredited

Overview

In this role, I worked with cross-functional teams to create intuitive, user-centered digital health solutions aimed at enhancing patient care and improving health outcomes (Web,Mweb and App). We developed new and improved screens based on user needs while keeping up with industry trends. This position involved collaborating with developers to perform quality checks and provide design support as needed, working closely with project managers to clarify requirements and conduct feedback sessions, and partnering with the business team to understand the product intentions and target user groups for upcoming launches.

Skills Required

User Research

Understanding of
Design Systems

Design
Development

Tackling Wicked
Problems

Collaboration

Understanding
Feedback

White Labelling Projects

Introduction:
Led two white-labeling projects for international clients based in Malaysia and Dubai. The core objective was to adapt and customize existing products to align with each client’s brand identity and unique functional requirements.

Responsibilities:

Customized core product features and UI to reflect client-specific branding and localization needs.
Collaborated closely with cross-functional teams including developers, project managers, and client stakeholders.
Ensured seamless communication across all teams to drive timely delivery and successful implementation.

Client Brief (Dubai)

The client requested that we adhere to their provided brand guidelines regarding color and font. Additional requirements included:

UI/UX Design Direction

Created a clean and minimal design system aligned with the client’s existing website aesthetics.
Ensured a consistent and intuitive user experience across all screens and interactions.

Functional Modules Designed

User Access: Login / Sign-Up
Healthcare Services: Appointment Booking, Ambulance Services, Medications, Insurance
User Profile: Profile Creation, Visit Summary
Communication & Feedback: Notifications, Report Viewing
Localization: Language Switch (English & Arabic)

Note: Module list designed to be scalable and adaptable based on evolving requirements.

Visual Design & Branding

Incorporated clean illustrations and authentic imagery to enhance relatability and trust.
Maintained a professional and user-friendly visual tone suitable for a healthcare platform.

Localization & Accessibility

Designed all modules with full support for both English and Arabic languages.
Considered RTL (right-to-left) formatting and cultural nuances for Arabic content.

Client Brief (Malaysia)

The client requested that we adhere to their provided brand guidelines regarding color and font. Additional requirements included:

1. Design for Mweb and Web
2. Modules - Book appointment, Health records and My consultations
3. They requested for the MVP version to be as simplistic as possible with regards to illustrations, text and status labels since this was their first time launching an app in the market.

The client requested that we adhere to their provided brand guidelines regarding color and font. Additional requirements included:

1. Design for Mweb and Web
2. Modules - Book appointment, Health records and My consultations
3. They requested for the MVP version to be as simplistic as possible with regards to illustrations, text and status labels since this was their first time launching an app in the market.

Feature Revamp

The company's app helped it's patients book appointments, view their consultations and reports and track their medicines.

As part of a larger app revamp initiative driven by the business team, the work was divided into phases due to the app's broad scope. I was responsible for designing and delivering a new feature module aimed at premium users subscribed to the annual health plan.

The feature enabled users to track fitness goals, activities, and workouts, access wellness blogs, and receive personalized goal suggestions based on their app engagement. Close collaboration with business stakeholders, project managers, and developers was maintained throughout, with regular hygiene checks and feedback loops to ensure a high-quality rollout.

Responsibilties:

Acted as a liaison between developers, business team, and design team to ensure clear and consistent communication.
Conducted hygiene checks on feature versions post-release to ensure functionality and quality.
Raised and managed visibility of version-specific issues by creating tickets in JIRA.

UI/UX designs

Modules Designed:

Onboarding
- Designed the user journey for Login and Sign-Up functionality.
Initial Assessment
- Created a questionnaire module to assess the user's health status.
Health Score
- Developed a scoring system to calculate a personalized health score based on questionnaire responses.
Tracking Goals
- Built features to allow users to set, monitor, and improve their health goals.
Goal Suggestions
- Implemented an algorithm to recommend personalized activities aligned with user-defined goals.